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The rise of social media has an unmatched impact on everyday people’s lives around the world and in Cyprus. A study conducted by Statista concluded that “Social media usage is one of the most popular online activities. In 2018, an estimated 2.65 billion people were using social media worldwide, a number projected to increase to almost 3.1 billion in 2021.” A pure indication that your potential customers are surfing online on social media channels!

Most users are using social media channels to acquire information and discuss various subjects of interest. Your company needs to be present in these social media channels, to respond to any potential customer inquiries/comments/reviews. This makes social media a crucial part of your company’s digital marketing strategy.

Is your company absent from social media? Do not worry at all! DomainStar’s experience and knowledge will allow your company to utilize social media channels and reach out to the right target audience. DomainStar specializes in Facebook, Instagram, and LinkedIn Marketing & Management.

Facebook Marketing:

Facebook is one of the oldest and most profound social media channels. It is vital for any company to have a Facebook presence whereas it reflects the company’s identity and values. Facebook also offers detailed advertising targeting based on the various data points they have collected for each of their users, which implies great opportunities for your company.

DomainStar specifically offers the following services:

  1. Facebook Business Page Design & Creation
  2. Facebook Monthly Calendar Content Creation
  3. Facebook Page Management
  4. Facebook Page Monitoring
  5. Facebook Targeted Marketing Campaigns
  6. Facebook Competitions
  7. Facebook Performance Reports
Social Media Marketing
Social Media Marketing

Instagram Marketing:

Instagram is the ‘baby-brother’ of Facebook. Owned by the same company as Facebook, Instagram is like a simplified version of Facebook, with an emphasis on mobile use and visual sharing. As DreamGrow stated, “The best part about Instagram is that it has some of the most highly engaged users”. Moreover, BrandWatch indicated that, “90 percent of Instagram users are younger than 35”. This makes Instagram an excellent B2C marketing tool for any business, small and big.

DomainStar offers the following services:

  1. Instagram Business Page Design & Creation
  2. Instagram Monthly Calendar Content Creation (for posts and stories)
  3. Instagram Page Management
  4. Instagram Page Monitoring
  5. Instagram Targeted Marketing Campaigns
  6. Instagram Competitions
  7. Instagram Performance Reports

LinkedIn Marketing:

LinkedIn is the most powerful B2B (business-to-business) social media channel. It has been named the Facebook for Professionals. LinkedIn allows you to connect with the company’s decision-maker while also enables recruitment via the social media network. LinkedIn is a very effective tool for generating new business leads and nurturing referral relationships.

DomainStar can offer the following services:

  1. LinkedIn Business Page Creation & Optimisation
  2. LinkedIn Monthly Calendar Content Creation
  3. LinkedIn Targeted Advertising Campaigns
  4. LinkedIn Page Management & Consulting
  5. LinkedIn Performance Reports
Social Media Marketing

Our Social Media Marketing Cyprus Process

Let’s create your social media marketing strategy and implement it accordingly

social media marketing


The discovery phase is usually comprised of the first meeting with the client along with understanding the client business’ objectives and end goals.We are here to listen to your objectives & goals and consult you along the way.

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social media marketing

Strategy Development

The first deliverable will be the creation of the client’s digital marketing strategy. The digital marketing strategy document will be the backbone of your company marketing initiatives. It will outline in detail what will happen and what will be delivered in each phase/stage of the project.

Next Process
social media marketing

Monthly Content Creation

This includes the design of Facebook/Instagram ads templates that will be used in sponsored campaigns along with the creation of written content for monthly social media posts. The client is sent a monthly social media calendar plan, including all agreed posts, which he/she will review and approve accordingly.

Next Process
social media marketing

Account & Ads Management

Your dedicated account manager will be monitoring the campaigns in order to make sure that everything is proceeding as planned. The campaign management includes monitoring & optimising the agreed campaigns. Moreover, the buyer personas’ characteristics & demographics will be utilised and A/B tested, when running the Facebook/Instagram campaigns

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social media marketing

Performance Reporting

A performance report will be set up and sent to the client at the end of every month. The structure of the report will be set up by DomainStar. This will include monthly campaign metrics such as Reach, Impressions, Traffic, Leads & Spend.

Next Process

FAQs - Social Media Marketing

What is Social Media Marketing?

Social media marketing is an online service used to spread awareness and promote particular products through the creation of social media campaigns & posts.

Why does your company need Social Media Marketing?

Having a social media presence will help your brand increase brand awareness, boost sales & leads. With the correct definition of personas and the correct message, you can reach people interested in your products or service from the comfort of their home. Designed ads are sponsored with the corresponding advertising budget (agreed & provided by client), and reach the desired audience.

What is the duration of a Social Media Marketing project?

This depends on the goals & objectives of the client. We are there to consult along the way. The social media marketing package has a minimum duration of 12 months.

What is included in the Social Media Marketing process?

After we have agreed with the client on the marketing channels, the first step is to develop the digital marketing strategy. The document will outline in detail what will be delivered in each stage/phase of the project. This will include the indentification of the personas, content/post categories, social media post ratios, social media samples, ads & budgeting. We then proceed to the content creation. Social medial plans will be sent every month to the client for approval.
Performance reports are sent to clients every month.

Hear Them Out

We are getting reviewed in many high authority & trustworthy platforms!

Digital Marketing Agency in Cyprus

Clarks Cyprus

We are very happy with DomainStar’s social media management & marketing service. Pavlos and his team are very professional and deliver on time. I was really impressed with their lightening quick understanding of our company brand and ability to produce original, clever, and meaningful posts every week. Highly recommended digital agency!

Phivos Nicolaides

Marketing Director

Resilient Lives

We would like to say a hearty thank you for all the amazing work on our website. We are so pleased with the results and we really appreciate the love and hard work you put in. DomainStar is higly recommended for any online/digital needs you may have. Thanks again for the amazing work!

Eleana Hadjimina


Aes Ambelis Winery

DomainStar is an amazing company to work with as they are always responsive and willing to go the extra mile to get the job done right and in a timely manner. A very reliable and intelligent team. We contacted a number of digital agencies to create our new website and it was clear right away that DomainStar was the right choice. Thank you again Pavlos and team!

George Tripatsas


Marathon Distributors

We are extremely satisfied with the website DomainStar has created for us. It is minimal, well designed, functional and easy-to-use which makes it great. Pavlos and his team are enthusiastic and passionate about their work. They are professional, reliable, flexible, and highly responsive. It has been a pleasure working with DomainStar and I look forward to collaborating with them again during the next phase of our project.

Simone Kapakiotis

Managing Director

N.PSARAS Construction

Our vision was to redesign our old website and Domainstar brought this vision to life, it came out even better than we expected. Pavlos and his team understood our requirements and we are very happy with the result. We highly recommend Domainstar for anyone who wants to design or redesign their website.

Evangelia Psara

Operations Manager

Occhio Hospitality Group

Thank you DomainStar for the outstanding professional job you did for us! Occhio Hospitality Group highly recommends you for the quality and professionalism that we experienced every step of the way! I look forward to a long-lasting relationship!

Alex Vassiliou

Head of Operations

ATLAS Offshore Ltd

We partnered with DomainStar to design and develop our new website. The guys were amazing. They were friendly, flexible and nothing was too much trouble. Pavlos met with us quite a few times and we found the whole process a great experience. I would definitely recommend DomainStar – you won’t be disappointed

Theodoros Pierides

Business Development Manager

P&M Insurance Brokers

We were looking for a redesign of our old website and our requirements were to have a clean and minimal website, which would be used for our online campaigns. DomainStar understood our requirements and went beyond our expectations. I am really proud and satisfied with the new website and I highly recommend Pavlos & his team for any website-related projects! Thank you, guys!

Constantinos Prodromou

Managing Director
Our Clients


We have contacted a number of digital agencies and none were so clear and honest as DomainStar was. They sat down with us, talked through all our needs and objectives, understood what we were after and provided a custom proposal based on our specifications. Highly recommended digital agency!

Arofat Salayeva

Managing Director

Wealth Hosts

When we approached DomainStar we were looking for a clean, responsive website to showcase our property management company and our services. Pavlos and his team understood the website requirements and made us aware of the possible constraints we would face. We highly recommend DomainStar to be your website & digital marketing partner!

Demetris Pantelides

Managing Director

Are You Interested In Social Media Marketing Services?

Increase your social media followers and convert them into sales!

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